Disclaimer: This article describes some animal testing practises. Please be warned about the sensitivity of this matter. We do not want to upset anyone.

In this day and age, with all of the knowledge that we have on cosmetics, perfumes, toiletries and makeup it seems totally immoral to test on animals and to buy and consume goods that have been tested on animals. Though the cruelty free market is expanding we still have some brands and companies that feel the need to test on animals. A huge portion of the world still consumes products that are not cruelty free. This article is not here to shame people as most people who buy these goods don’t understand what happens behind the scenes in the beauty industry. Let me give you some information on this topic and I hope it helps you to see the importance of going cruelty free.

In many parts of the world, animals in laboratories are still suffering and dying to test cosmetics such as lipstick and shampoo? It is estimated that approximately 100,000-200,000 animals suffer and die just for cosmetics every year around the world. These are rabbits, guinea pigs, hamsters, rats and mice. While dogs and monkeys are never used to test cosmetics anywhere in the world, they are used to test other types of chemicals.

Typically, animal tests for cosmetics include skin and eye irritation tests where chemicals are rubbed onto the shaved skin or dripped into the eyes of rabbits; repeated oral force-feeding studies lasting weeks or months to look for signs of general illness or specific health hazards, such as cancer or birth defects; and even widely condemned “lethal dose” tests, in which animals are forced to swallow massive amounts of a test chemical to determine the dose that causes death.

These tests can cause considerable pain and distress including blindness, swollen eyes, sore bleeding skin, internal bleeding and organ damage, birth defects, convulsions and death. Pain relief is not provided and at the end of a test the animals are killed. It’s the ugly secret of the beauty industry.

This why here at Scent&Colour, we are 100% cruelty free and vegan. If this article has inspired you to go cruelty free then pop into Scent&Colour or check out our website next time you need to buy any cosmetics and toiletries. We have a huge variety of affordable products. If you are still stuck on where to buy your makeup there are tons of places to choose from. You may want to check out our list of cruelty free brands.

Cruelty Free Makeup Brands:

bareMinerals – www.bareminerals.co.uk
Illamasqua – www.illamasqua.com
Kat Von D – www.katvondbeauty.com
Soap & Glory – www.soapandglory.com
Natural Collection at Boots – www.boots.com/natural-collection
No.7 – www.boots.com/no7
Barry M – www.barrym.com
Anastasia Beverly Hills – www.anastasiabeverlyhills.com

Why not try doing your own research, check to see if your favourite branded products are cruelty free. If they’re not it’s okay, it just gives you an excuse to go and try out some amazing cruelty free products instead! Have fun on your cruelty free journey and know that your choices and actions affect other living beings and the planet that we live on. Let us look after it all…together, forever.

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